ABN AMRO guided Investment campaign
ABN AMRO celebrates start of "Welcome to Guided Investment" campaign
ABN AMRO opens the trading day at the Amsterdam Stock Exchange to celebrate the start of their ‘Welkom bij Begeleid Beleggen'(Welcome to Guided Investment) campaign.
Last year ABN AMRO renewed the investment in profile funds, from advice product to execution only. ABN AMRO will now bring this renewed guided investment product to the attention of a larger audience. Simultaneously with the start of the campaign, a survey of investmentmatch.nl revealed that guided investment provided the highest returns on average over the past 3, 5 and 7 years.
The Guided Investment campaign is primarily an online campaign. The campaign uses advertisements on websites, social media, the bank's own website, e-mail and bank mail. You can also come across commercials on the radio.
With guided investments, customers in internet banking can indicate which target amount they want to achieve, how much and how long they want to invest.
For more information: www.abnamro.com