The gong: an age-old tradition
The Amsterdam Stock Exchange is the oldest stock exchange in the world and a household name in the Netherlands and abroad. As early as the 17th century, trading was opened and closed by sounding a gong. Today, all securities trading is automated and the opening is a ceremonial act. Directors of listed companies, business people, politicians and charity ambassadors have helped keep this tradition alive in recent years.
Amsterdam Gong Ceremonies
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JDE Peet’s lists on Euronext
| Amsterdam
1223063f4d096d1-fcb2-4a72-8a8a-3b2ca1b4c860JDE Peet’s lists on Euronext
JDE Peet’s (ticker symbol JDEP), the world's largest pure-play coffee and tea group lists on Euronext Amsterdam.
Fabien Simon, Director, JDE Peet’s and partner, JAB, opened trading in shares of JDE Peet’s, accompanied on screen by Scott Gray, CFO of JDE Peet’s (left) and Casey Keller, CEO of JDE Peet’s (right).
Through its global, regional and local coffee and tea brands, JDE Peet’s offers coffee and tea products to serve consumer needs across markets, consumer preferences and price points. JDE Peet’s has a portfolio of more than 50 brands, including Jacobs, Douwe Egberts and Peet’s Coffee, but also L’Or, Senseo, Tassimo and Ti Ora. JDE Peet’s served approximately 130 billion cups of coffee of tea in the financial year ended 31 December 2019 in more than 100 developed and emerging countries.
JDE Peet’s lists on Euronext Amsterdam -
Altera Vastgoed
| Amsterdam
84816801bcb02b-37bc-4713-b0b9-b099a367c702Altera Vastgoed – Winner International GRESB/BREEAM Award
Jaap van der Bijl, CEO Altera Vastgoed, sounded the gong as winner of the international GRESB/BREEAM Award for most sustainable investor.
Altera Vastgoed Amsterdam -
International Women’s Day
| Amsterdam
8481673b165f91-1810-44f6-894c-17b316746e1eKPMG N.V. – International Women’s Day
Stephanie Hottenhuis, CEO of KPMG N.V. The Netherlands, sounded the gong together with female colleagues to celebrate International Women’s Day 2020.
International Women’s Day Amsterdam -
International Women’s Day 2020
| Amsterdam
818902e6d74d79-7509-48b9-a1d0-d19c8e62a5e0UN Women NL - International Women’s Day 2020
Aimée Vegter – Van Ahee, Member of the Board UN Women The Netherlands, sounded the gong for International Women’s Day 2020.
International Women’s Day 2020 Amsterdam -
Eurohedge Award
| Amsterdam
81883757782ed1-c38f-4472-bc06-5e12e72d9bbaMint Tower Capital Management B.V. – Winner Eurohedge Award
Remco van Orsouw, Head of Operations, sounded the gong to celebrate that Mint Tower Arbitrage Fund is winner of the Eurohedge Award for best European fund in the Convertibles & Volatility category.
Eurohedge Award Amsterdam -
Euronext thanks subcontractors
| Amsterdam
830297cfd05a29-9a11-4601-9281-5cb7d91f6261Subcontractors – Euronext thanks subcontractors
Beursplein 5 is home to over thirty financial companies. Continuous improvements are needed to keep the building an attractive place to work for these hi-tech companies. Today, Euronext thanks the contractors who were involved in renovating the roof of the exchange building. Kim Strauss, lead contractor for the project, sounded the gong.
Euronext thanks subcontractors Amsterdam -
Charco & Dique
| Amsterdam
81883609e4593e-69b5-4410-87b0-6c2fe349524eCharco & Dique – 10 years jubilee
Reinier Schipper, Consultant, sounded the gong on the occasion of the 10 year anniversary of Charco & Dique, Consultant of compliance, risk management and legal.
Charco & Dique Amsterdam -
AscX-index
| Amsterdam
8188356ad89a8b-b01d-4f9d-8737-fea5ef355e2eAscX-index 15 years jubilee
The Amsterdam Smallcap Index is fifteen years old today. Representing the Euronext Corporate Actions Team, Roland Vogelaar sounded the gong.
AscX-index Amsterdam -
Bureau Burgwallen
| Amsterdam
80946034a8b478-7d34-440c-8bbf-2b549fcfc28bBureau Burgwallen – Safety Amsterdam city center
Today, Euronext thanks the police officers of the police station Burgwallen. They work around the clock to keep the center of Amsterdam safe, including the shopping streets Nieuwendijk / Kalverstraat, Dam Square, the Nieuwmarkt neighborhood and the Red Light District. Police officer Corinne Kouwenberg sounds the gong.
Bureau Burgwallen Amsterdam -
Holland ConTech & PropTech
| Amsterdam
789517b3baaac6-d062-4c21-bc31-ae251aebe5d7Holland ConTech & PropTech – Winner Top Association
Wouter Truffino, Founder & CEO of Holland ConTech & PropTech, sounded the gong for winning the Global Top Association Award during the New York Real Estate Tech Week.
Holland ConTech & PropTech Amsterdam -
InsingerGilissen N.V.
| Amsterdam
7895167699b1c5-4619-418b-9216-3dccac407e1bInsingerGilissen N.V. – 5 years anniversary on ETF’s
Richard de Jong, Director Van Lieshout & Partners N.V., sounded the gong together with Bankers of InsingerGilissen N.V. to mark the 5-years anniversary of options on ETF’s.
InsingerGilissen N.V. Amsterdam -
Brand New Day
| Amsterdam
789515ef9f7ed5-85d3-44c8-b6b6-bf377ad5fc05Brand New Day – 10 years anniversary
Arend Jan Velsink, Director Investment and Product development, sounded the gong on the occasion of the 10-years anniversary of Brand New Day.
Brand New Day Amsterdam -
UBS Asset Management
| Amsterdam
78951444a66b3a-8731-4c7c-b91a-85672c6aa84dUBS Asset Management – Milestone in sustainable ETF’s
Marcel Danen, Head Passive & ETF Specialist Sales Benelux, sounded the gong to celebrate that UBS Asset Management achieved the milestone of more than 10 billion euros in asset management in the sustainable ETF-family today.
UBS Asset Management Amsterdam -
CM.Com
| Amsterdam
788266affbbabb-6476-4bdf-b1bd-e5f6504336dfCM.Com
To mark CM.com’s first day of trading on Euronext Amsterdam, Jeroen van Glabbeek, CEO and co-founder of CM.com, sounds the gong to open markets in Amsterdam.
CM.Com Amsterdam -
Amsterdammer of the year 2020
| Amsterdam
759968cd96e50e-de11-4ba7-ad9f-4a9789b3af18Stichting Amsterdammer van het jaar – Amsterdammer of the year 2020
Merel Huizinga, Amsterdammer of the year 2020, sounded the gong to celebrate the Amsterdammer of the year 2020 election.
Amsterdammer of the year 2020 Amsterdam -
JobOn
| Amsterdam
758721696a4d67-33a2-49ef-b2d4-1566fc9d731dJobOn
Petra van der Vlught, Communications manager, sounded the gong to celebrate the launch of the new online platform JobOn.nl.
JobOn Amsterdam -
Da Vinci Derivatives B.V.
| Amsterdam
754511fbe133e4-9b8e-41bf-b8b4-addd3a9a22d0Da Vinci Derivatives B.V.
Blerina Anastasi, Head of Legal, Compliance and Human Affairs, sounded the gong with new members of staff of Da Vinci, the Amsterdam-based proprietary trading firm.
Da Vinci Derivatives B.V. Amsterdam -
FSA
| Amsterdam
7420360c942dd8-2378-40a3-a3d0-4791e11056b0FSA
Participant Vincent Kuiper sounded the gong as a symbolic beginning of the FSA Research Project 2020. This summer, 18 Amsterdam students will do research into the business opportunities for Dutch companies in Chile.
FSA Amsterdam
Would you like to sound the gong with your company at Beursplein 5?
Open the trading day at Euronext Amsterdam
Companies or institutions that have a natural connection to the Amsterdam capital market can be invited to take part in a gong ceremony. For example, this might be to mark a special milestone or to raise awareness of a charity.
The ceremony starts with a reception hosted by a senior Euronext Amsterdam representative in the former Board Room at Beursplein 5. Just before 9 am, the participants and their guests take their place on the gong stage to open the trading day, The gong is sounded at 9 am precisely. The group then returns to the Boardroom for a cup of coffee.
Media coverage
The gong strike is broadcast live every morning on RTL Z. A picture of the gong strike illustrates the daily stock market report on the Financiële Telegraaf's website. In addition, Euronext shares the images on its social media channels.
Photos and video footage taken of the gong ceremony are shared with guests, who are free to use them for their own communications and on social media.
Practical information
Programme
Timings for gong ceremonies at Beursplein 5 are as follows:
Reception: 8.30 am
Sounding of the gong: 9.00 am
End: 9.15 - 9.30 am
Group size: minimum 8 people, maximum 15 people.
There is no charge for the gong ceremony.
Additional options
You can combine your gong ceremony with the Amsterdam Exchange Experience: a special tour of the stock exchange building.
Or if you would like to use the gong ceremony to kick off a conference or event, consider organising your event at Beursplein 5. Euronext has several historic rooms where events for 10 to 150 people can be held.
The Euronext Events Team will be happy to give you all the information you need about the options available.