Actionnaires individuels : Bourse Direct améliore son service de meilleure exécution sur Euronext


Paris – 1st December 2016 – Bourse Direct, a leading provider of online brokerage services in France and a direct member of Euronext markets, has signed up for Euronext’s Best of Book to offer its customers best execution.

Individual retail investors trading through Bourse Direct will now be able to access all the benefits of Euronext’s trading platform, including impartial, transparent, reliable and improved quotes.

In compliance with MiFID regulation, Best of Book offers optimum execution quality with the best price, fastest execution and highest likelihood of execution. By joining the service, Bourse Direct gives its customers—over 115,000 accounts in all—access to Euronext’s Central Order Book, deep liquidity pool and Best of Book’s most favourable execution prices.

Designed by Euronext, Best of Book allows brokers to offer spreads on over 550 of the most liquid stocks listed on Euronext markets. A group of dedicated Liquidity Providers compete to offer quotes that are placed at or better than the European Best Bid and Offer[1]. Orders not matched against these quotes are sent to the Central Order Book.

Bourse Direct and Euronext together will supply a range of tools and information to Bourse Direct customers using Best of Book, including monthly newsletters, brochures and research—. Users will receive proof of best execution in reports produced by LiquidMetrix, an independent third party.

“Euronext’s Best of Book service provides real added value to our customers, who can execute their orders for a wide range of stocks in the best possible conditions. For retail investors, there are no downside, only benefits. By adopting Best of Book, Bourse Direct is pursuing its policy of offering ‘the best service at the best price’,” said Catherine Nini, CEO of Bourse Direct.

Anthony Attia, CEO of Euronext Paris, added: “We are delighted that our new service has proved so popular with key players like Bourse Direct. Our aim is to make the execution of retail investors’ orders more transparent and offer them competitive, high-quality service on Euronext markets. Best of Book reflects our belief that the Paris Bourse must be accessible to all profiles, from institutional investors to retail investors.”

For more information on Best of Book, read our initial press release at:

[1] European Best Bid and Offer refers to a benchmark price reflecting the best possible price available among all European  lit venues on which the instrument could have been traded at the time of trade.

About Bourse Direct
Bourse Direct is a leading provider of online brokerage services in France, offering a full range of brokerage services from trading to back-office services and execution.
The company (ticker codes: FR0000074254, BSD) is listed in compartment C of Euronext Paris; its shares qualify for French PEA-PME equity savings plans.
For news and financial communications, visit , then “Corporate”.

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About Euronext 
Euronext is the leading pan-European market infrastructure, connecting European economies to global capital markets, to accelerate innovation and sustainable growth. It operates regulated exchanges in Belgium, France, Ireland, Italy, the Netherlands, Norway and Portugal. With more than 1,900 listed issuers and around €6.5 trillion in market capitalisation as of end June 2023, it has an unmatched blue-chip franchise and a strong diverse domestic and international client base. Euronext operates regulated and transparent equity and derivatives markets, one of Europe’s leading electronic fixed income trading markets and is the largest centre for debt and funds listings in the world. Its total product offering includes Equities, FX, Exchange Traded Funds, Warrants & Certificates, Bonds, Derivatives, Commodities and Indices. The Group provides a multi-asset clearing house through Euronext Clearing, and custody and settlement services through Euronext Securities central securities depositories in Denmark, Italy, Norway and Portugal. Euronext also leverages its expertise in running markets by providing technology and managed services to third parties. In addition to its main regulated market, it also operates a number of junior markets, simplifying access to listing for SMEs.  
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