Partnership JCDecaux & Het Rijksmuseum
JCDecaux The Netherlands and Het Rijksmuseum sound gong for partnership
JCDecaux The Netherlands (ticker symbol: DEC) and Het Rijksmuseum have formed a partnership. René Witzel, CEO JCDecaux The Netherlands, sound the gong on this occasion and opens trading at the Amsterdam exchange.
This partnership is intended to give more visibility to Het Rijksmuseum. René Witzel: ''JCDecaux bears art a warm heart and promotes various cultural projects around the world, because art is close to one of the pillars of the company: high-quality design. We are very proud of our partnership with the ultimate icon in the field of Dutch art.''
JCDecaux is leader in Outdoor advertising and street furniture in the Netherlands and worldwide. In Amsterdam JCDecaux been responsible for the deployment, management and operation of bus shelters carrying advertising since 1987. In Amsterdam alone, the company has about 1,500 bus shelters and another few hundred freestanding billboards. With this partnership Het Rijksmuseum will benefit from the high range of the street furniture and this may bring them even more to the attention of residents and millions of visitors of Amsterdam.
For more information: www.jcdecaux.nl