The Challenge - Best finance professional

Gong sounds for the winner of FD The Challenge Finance

The gong is sounded by The Challenge Finance winner Krista Luijten. The Challenge Finance is an interactive event organized by Yacht Finance, Het Financieele Dagblad and BNR Nieuwsradio.

The Challenge is an interactive live business event where four selected professionals compete for the win in their field. This concept fully fits the Yacht idea that professionals want to matter, want to make the difference for their organization, their field of study and for society.

This edition of The Challenge Finance revolved around the question of which financial actions should be taken to ensure that scale-up Bloomon will become the first global flower brand, with the starting point: realizable, scalable and innovative. The client, the jury and the audience eventually chose Krista Luijten, working as Product Owner Risk Innovation at ABN AMRO, as Best Finance Professional 2017. Prior to The Challenge Finance 2017, The Financieele Dagblad and Yacht The Challenge have already organized two editions in 2016. The next Challenge, focused on the IT sector, is scheduled for November 2017.

For more information: www.fd.nl/thechallenge

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